Privacy Policy

The Board of Directors and management of First Imagine! have committed to compliance with all relevant EU and UK laws in respect of personal data, and to protecting the “rights and freedoms” of individuals whose information FI! collects in accordance with the General Data Protection Regulation (GDPR). We are committed to protecting any information from which you can be identified (“personal information”) that you share with us, including any information that you tell us about yourself, what we learn by having you as a customer, and the choices you give us about what marketing you want us to send you. This policy explains how we use your data and how we protect you. It also tells you about your privacy rights and how the law protects you.

Our commitment to privacy of your data

First Imagine! commits:
  • To keep your data safe and private.
  • Not to sell your data, with the exception of Member Directory Company Profile data as described in this Privacy Policy.
  • To give you ways to manage and review your marketing choices at any time.
Your privacy is protected by law. This section explains how that works. Data Protection laws and regulations require that we use your personal information only if we have a legitimate reason to do so. This includes sharing it outside of First Imagine! The lawful reasons that we rely on for using and sharing your data are as follows:
  • When we have received your consent: where you have given clear, informed, unambiguous consent for us to process your personal data for a specific purpose.
  • When we have a contract with you: the processing is necessary for a contract you have with us, or because we have asked you to take specific steps before entering into a contract.
  • When we are under legal obligation to process your data: the processing is necessary for you to comply with the law (not including contractual obligations).
  • When we are performing a public task: the processing is necessary for us to perform a task in the public interest or for your official functions, and the task or function has a clear basis in law.
  • When we have a legitimate interest in processing your data: the processing is necessary for our legitimate interests unless these interests are overridden by your rights. A legitimate interest for us is when we have a business or commercial reason to use your information, but we are required, however, to protect your rights and interests.
The primary lawful basis we rely on for processing your data is that we have a legitimate interest in doing so as we are communicating with you in a professional capacity for a legitimate business or commercial reason which is not outweighed by your rights and freedoms. In some instances we may require sensitive personal data from you, including for example, dietary or accessibility requirements to attend an event, in which case we rely on the need to protect your vital interests and/or your explicit consent for such processing.

Personal information that we collect from you

We may collect your personal information when you:
  • provide your contact details when emailing us through online form;
  • interact with us using social media;
  • contact us offline, for example by telephone, fax, SMS, email or post;
  • provide us with your business card at an event;
  • apply for a job with us; and/or
  • interact with us as part of your employment with another business (for example you may perform a courier service for us and we might be given your name and phone number as a result)
We may also collect your information where you only partially complete and/or abandon any information inputted into our website and/or other online forms. We may collect information from your devices (including mobile devices) and applications you or your users use to access and use any of our websites, applications or services (for example, we may collect the device identification number and type, location information and connection information such as statistics on your page views, traffic to and from the sites, referral URL, your IP address, your browsing history and your web log information) and we will ask for your permission before we do so. We may do this using cookies or similar technologies.

What we do with your personal information

To the extent permissible under applicable law, we use your information to:
  • provide any information and services that you wish to use;
  • compare information for accuracy and to verify it with third parties;
  • manage our relationship with you (for example, customer services);
  • monitor, measure, improve and protect our content and the website to provide an enhanced user experience for you;
  • provide you with any information that we are required to send you to comply with our regulatory or legal obligations;
  • detect, prevent, investigate or remediate, crime, illegal or prohibited activities or to otherwise protect our legal rights;
  • process a job application you may have made with us;
  • protect and look after our staff; and
  • where you have explicitly consented at the time we collected your personal information or where we otherwise have a right to do so, we may contact you to see if you would like to take part in our research activities, including statistical and other studies.
If you change your mind about us using your personal information in the ways described in this Privacy Policy, please let us know by contacting us at: Email: You may also opt out of receiving marketing emails from us by following the instructions outlined in the marketing emails.

How we share your personal information

If our business enters into a joint venture with, purchases or is sold to or merges with another business entity, your Personal Information may be disclosed or transferred to the purchaser, our new business partners or owners or their advisors. In addition, it may be necessary to disclose your personal information if we are under a duty to disclose your personal information in order to comply with any legal obligation, enforce any agreement, or protect the rights, property, or safety of First Imagine! This includes exchanging information with other companies and organisations for the purposes of fraud protection and prevention. Where necessary, we will ensure that appropriate contracts are in place with the third parties to whom we will transfer personal information.

Our security and data retention measures, and any transfers we make outside of the EEA

The personal information you provide to us will be transferred to and stored securely on our servers and we take steps to protect your personal information from unauthorised access and against unlawful processing, accidental loss, destruction and damage. To the extent permitted by applicable law, and in accordance with our internal retention schedules we retain information about you after the closure of your account or membership. We will hold that information for as long as we reasonably require and, in any event, for as long as permitted for legal, regulatory, fraud prevention and legitimate business purposes. Unfortunately, the transmission of information via the internet is not completely secure and, although we will take steps to protect your information, we cannot guarantee the security of your personal information transmitted via the website; any transmission is therefore at your own risk. We will only send your data outside of the European Economic Area (‘EEA’) to:
  • Follow your instructions;
  • Comply with a legal duty; or
  • Obtain services from a supplier based outside the EEA or obtain advice from an adviser based outside the EEA.
If we do transfer information to our suppliers, agents or advisers outside of the EEA, we will take all steps reasonably necessary to ensure that your personal information is treated securely and in accordance with this Privacy Policy and applicable data protection laws when it is processed in, or other accessed from, a location outside the EEA. This means that we will only transfer your personal information to third parties outside the EEA if that third party (a) is situated in a country that has been confirmed by the European Commission to provide adequate protection to personal information, or (b) has agreed (by way of written contract) to provide all protections to your personal information as required by applicable data protection laws.

Accessing and updating your personal information

Under the EU GDPR, being a European Citizen, you have certain rights regarding the personal information that we hold on you and these are:
  1. The right to be informed about the data we hold on you
  2. The right of access to the data we hold on you
  3. The right to have your personal information rectified if it is inaccurate or incomplete
  4. The right to have your personal information erased
  5. The right to request the restriction of the processing of your personal information in certain circumstances
  6. The right to obtain and reuse the personal information we hold relating to you in a portable format in certain circumstances
  7. The right to object to certain forms of processing of your data by us
  8. Rights in relation to automated decision making and profiling of your data by us and our 3rd party data processors.
You can manage your privacy settings within your browser or our applications and services (where applicable). Or you can contact us at if you want to exercise any of the above rights. Should you wish to take any complaints or queries further, you have the right to contact the Information Commissioner’s Office regarding such issues. You may choose not to give personal information but we may need to collect personal information by law, or under the terms of a contract we have with you. If you choose not to give us the required personal information, it may delay or prevent us from meeting our obligations. It may also mean that we will not be able to perform activities needed to run services for you. It could also mean that we cancel a service you have with us. Any data collection that is optional will be made clear at the point of collection.

Cookie Policy

The First Imagine! site uses cookies for identification within the shopping facility. A cookie is a small file which asks permission to be placed on your computer’s hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences. Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us. In particular, we use the following cookies:
  • Strictly necessary cookies. These are cookies that are required for the operation of our website.
  • Analytical/performance cookies. We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. Information collected by these cookies is aggregated and therefore anonymous. It is only used to improve how the website works. We only use this information for statistical analysis purposes and then the data is removed from the system.
You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website. We may also give you options on our website from time to time regarding the acceptance of specific cookies. You can find more information about the specific cookies we use and the purposes for which we use them in the table attached to this Privacy Policy. You can also find more information about cookies generally here:

How to block or remove cookies

You have the ability to change the settings on your internet browser to accept all cookies, to notify you when a cookie is set, or not to receive cookies at any time, although this may mean that some services on our sites cannot then be provided to you. If you want to delete any cookies that are already on your computer, please refer to the instructions for your file management software to locate the file or directory that stores cookies. For guidance regarding the deletion of GKN cookies please refer to the following links: Please note that by deleting our cookies or disabling future cookies you may not be able to access certain areas or features of our site and you will prevent us from obtaining valuable analytics information that helps us improve the content and functionality of our site.
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